Graham MacAree

Summary

I’m a Cambridge-trained engineering leader with 15+ years of experience running technical and editorial teams in the UK and USA. Drawing on my time as a first responder and newsroom leader, I specialise in decisive alignment toward strategic goals in high-pressure situations. My track record includes organisational turnarounds, revenue-generating editorial products, and technical innovation at scale, including award-winning interactive storytelling and analytics work adopted industry-wide.

Skills

Cross-functional team leadership
Technical and UX architecture
Data analysis and systems modelling
AI-assisted engineering workflows
Editorial and newsroom strategy
Current Tech Stack: React, Typescript, CSS, Wordpress

Career

Vox Media

Senior Editorial Engineer, The Verge (2022-present)

Engineering leader shaping editorial platforms and UX strategy for The Verge and Polygon

In partnership with executive leadership, defined and implemented product strategy across site and mobile app
Increased delivery speed of major projects as early adopter of AI-assisted development workflows, including homepage relaunch and CMS changes
Resolved editorial and commercial pain points with responsive tooling support, enabling sponsorships and brand content worth millions of dollars
Delivered accessible, high-performance editorial tentpoles, earning dozens of American Society of Magazine Editors (ASME) awards

Lead Editorial Engineer, All Vox Properties (2021)

Editorial engineering principal focused on highest-impact projects across all Vox titles

Drove millions of dollars in revenue by building user-driven editorial experiences across Vox Media's brands
Redefined and reworked several key properties, including Eater's ‘Best New Restaurants,’ without disruption of live commercial deals

Editor-in-Chief, Secret Base (2020-2021)

Founder of award-winning sports video property Secret Base

Worked across commerce, design, editorial, leadership, and marketing teams to push through the one million subscriber mark and create new revenue streams
Re-branded team that had lacked clear definition and an internal story

Editor-in-Chief, SB Nation (2019-2020)

Leader of Vox Media’s flagship sports newsroom

In wake of a strategy change and staff consolidation, stabilised situation and rebuilt group trust, providing strong top-down leadership to team of 60+
Implemented new content strategy tailored to fit staff and deliver results, doubling traffic within months while reducing $5 million budget

Editorial Engineering Manager, SB Nation (2014-19)

Engineering lead for SB Nation managing key editorial and commercial projects

Led team of designers and engineers to deliver innovative editorial experiences, key components in tens of millions of dollars worth of sales
17776: An American Football Story earned the inaugural “Digital Innovation” award from ASME — a category created in response to the project

Soccer Editor, SB Nation (2011-14)

Editor and analyst leading innovative soccer journalism team

Applied engineering experience to football analytics, including creation of the first public xG model, now a core performance metric for teams and players worldwide.
Managed 30+ contributors, building communities that attracted 20 million-plus views per month

Coughlin Porter Lundeen

Staff Engineer (2008-10)

Structural engineer designing earthquake resistance systems for buildings in Seattle, WA

Primary design of the lateral systems for Amazon’s Seattle headquarters and Seattle Children’s Hospital’s 2013 expansion